Oh Lulu!

Lululemon's annual Barefoot in the Park event in NYC
via, New York Magazine

The yoga brand Lululemon has become a statement these days. Its devotees are fiercely loyal and they have even been dubbed as a "cult." Bryan Urstadt of the New York Magazine penned a great article on the phenomenon that is Lululemon, so this morning I decided to check out the website.

Okay... I get it. The charm of inspirational quotes ("Creativity is maximized when you're living in the moment."), the adorable (albeit pricey!) yogawear, and the strong sense of Lululemon community that seeps through every particle of the energetic website.

It was then when I came across the Goaltender website. You see, Lululemon believes in setting goals. Not only do they endorse it, they practice the credo with such passion that it is, well, impressive. The Lulu "educators" (sales employee) are requested to make a goal board on the day they were hired - The board then would be posted in the employee area where the educators would then assist each other accomplish these goals.

So, yes, that inspired me. I'm not a Luluhead (as these ladies and gents are called) but, what a lovely idea! Make your goals, meet them, and do it all over again - after all, as Lululemon would put on one of those bags, do one thing everyday that scares you.

Happy Tuesday Get Fit-ters!